Lagos Leather Fair 2024: A Spectacular Two-Day Celebration of Creativity & Innovation In Nigeria

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The highly anticipated seventh edition of the Lagos Leather Fair kicked off on Saturday, June 29, 2024, at The Balmoral, Federal Palace, Victoria Island, setting the stage for an exciting and insightful two-day experience. This year’s fair was a perfect blend of creativity, innovation, and connection, drawing leather and fashion enthusiasts from across the continent.

Day 1: A Grand Kickoff

The first day began with an informative workshop titled “From Inspiration to Execution: Leveraging the Power of AI From Design to Production, Marketing, and Customer Engagement.” Moderated by Dara Olayebi, the session featured industry leaders Scott Eneje and Malik Afegbua, who shared valuable insights on how AI can revolutionize the leather business. This session provided practical tools for designers and entrepreneurs to enhance their craft and scale their businesses.

The day’s first conversation delved into the intricacies of the leather supply chain, addressing challenges and opportunities with a focus on efficiency and sustainability. The second conversation, featuring Waridi Wardah and Tokunboh George-Taylor, centered on brand positioning and visibility, offering emerging designers practical advice on standing out in a crowded marketplace.

High points of the event included a VIP cocktail with leading creative minds and thought leaders such as Waridi Wardah, Ugo Monye, Femi Olayebi, and Toke Benson-Awoyinka. The day culminated in a stunning runway showcase from leading brands like Femi Handbags, HankerandReech, Nene Yaya Sarl, Mhose, Blarkmate, and Aaboux.

Day 2: Continuation of Excellence

The second day of the Lagos Leather Fair 2024 maintained the excitement and momentum from the first day. The day started with a workshop titled “Photography as a Branding Tool: Optimizing Visual Storytelling and Brand Communication,” led by visionary photographer Kola Oshalusi. Attendees learned how to craft engaging visual elements that resonate with their audience.

Following this, a session on managing finances and maintaining profitable and sustainable business frameworks took place. Experts Omobowale Biobaku, Arthur Nkemeh, Taba Peterside, and Sinmi Olayebi provided strategies for making informed financial decisions, crucial for entrepreneurial success.

One of the most exciting parts of the day was the Pitch-A-Leather-Biz session, where budding leather entrepreneurs pitched their businesses to investors for a chance at up to one million naira in equity-free investment. The winning pitches came from Justin Ugogadi (Avankra), Abisola Opeyemi (Royal Bags), and Biodun Ariori (The Shoe Blocc).

The event culminated in the prestigious LLF Awards, recognizing and celebrating the efforts of leather designers and creatives across various categories, including Trailblazer Award, Most Innovative Designer, Brand Excellence, Best Booth Design, Best Curated Instagram, and Best New Brand. Winners included Obi Leather, Gbenga Artsmith, Aaboux, Morin.o, Solely Eko, and Lareeyn.

The celebration ended with raffle draws and giveaways from sponsors Remita, Wema Bank, and Ananse.com. Highlights included ALAT by Wema Bank’s ‘Spin the Wheel’ contest and a one million naira raffle draw prize from Ananse.com.

Lagos Leather Fair 2024 was a resounding success, offering a wholesome, tailored experience for everyone involved. The fair, an initiative by Femi Olayebi (Femi Handbags), has become a staple event within the leather ecosystem. Each year brings unique and worthwhile experiences, leaving attendees inspired and eager for more. We look forward to what 2025 will bring for the leather industry.

 

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