Share FacebookTwitterPinterestLinkedinWhatsappTelegramEmail 324 Tokyo James a menswear brand founded in 2014 in Lagos, Nigeria by British Nigerian designer Tokyo James. This collection is titled ‘The African Cowboy‘ and centered around culture, bravery and fighting for cultural space and acceptance. “Being African isn’t the easiest of identities. It comes with negative preconceived notions that are planted in the minds of many. This struggle also extends itself in the pan African community. The everyday Afro struggle. The struggle for survival, the struggle for relevance, the struggle to be heard. The struggle for sanity. Hence the theme of the African Cowboy. This is our commonality. Within the struggle, inside the heart of the African Cowboy, we find bravery, courage, and resilience. We are all cowboys in this race of life that exists within gray areas. The African Cowboy is bold, beautiful and resilient in the face of challenges and lives to fight another day.” Credits Photographer: Anika Molnar Creative Directing: Tokyo James Styling: Gavin Mikey Collins Makeup Artist: Diana Asherson @ One League, Models: Max Van der Lecq of Full Circle Models, Francois Viljoen, Thorne Fisher & Nkosi B of 20 Models management African Designersafrican fashionblack designersblack fashionlook bookTokyo James Share FacebookTwitterPinterestLinkedinWhatsappTelegramEmail Naa More For You VIDEO: Watch The Moment Miss Grand Ghana 2024 Won Best Evening Gown VIDEOS: Watch Davido Kingly Strutt Down The Lagos Fashion Week 2024 Runway Showing... Jewelry Trends We’ve Been Seeing for Winter #OOTD: Floral Grandeur To Die For! Nigerian Brand O’MAAN Studio’s Statement Petal Suit... BRICS Banknote Unveiled In Kazan Russia & How Accra Fashion Week’s Involvement Can... PICS: Black Sherif Switches Up To Post-Apocalyptic Fashion For His Upcoming Single ‘REBEL... VIDEO: Watch The Iconic Moment Where Miss Grand France 2024 Safietou Kabengele Removed... STG Designs Drops Stunning AI Visuals Of Stylishly Elegant African Woman & Their... #fGSTYLE: African Women Are Showing The World How Haute Kaftans Can Be &... #OOTD: Ghanaian RTW Brand Awula By Aaley Drops A Must Have Summer Bomb...